What are the key trends in youth marketing?
Youth marketing is no longer about saying you are for youth (as in this Vodafone example) - it’s all about proving it. Look, for example, the extent to which political pundits go to build a dialogue with young voters. It’s a lot easier to say “we’re cool”, but does it work anymore?
From mobileYouth's 7 laws of youth marketing here by Graham Brown
Technorati Tags: trends, youth marketing, marketing trends, mobile youth, next great thing
Youth marketing is no longer about saying you are for youth (as in this Vodafone example) - it’s all about proving it. Look, for example, the extent to which political pundits go to build a dialogue with young voters. It’s a lot easier to say “we’re cool”, but does it work anymore?
From mobileYouth's 7 laws of youth marketing here by Graham Brown
Technorati Tags: trends, youth marketing, marketing trends, mobile youth, next great thing
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